May 09, 2025
By: Josh Dougherty
9 Takeaways From The Healthcare Marketing & Physician Strategies Summit

Apr 10, 2025
By: Josh Dougherty
Ideal Customer Profile & Persona Development

Mar 20, 2025
By: Josh Dougherty
You Have A Trust Problem

Our blog is a collection of articles about all things branding, from research to strategy to implemetation. Each article unpacks key concepts, ideas, trends, and practical advice for healthcare technology, employee health and wellness programs, and hospitals and healthcare providers looking to take a leadership position in their space.
A Brave New is a branding agency located in Seattle, WA. We craft bold & memorable healthcare brands.
Jul 27, 2018 | Josh Dougherty
Our Website Will Never Drive Quality Leads...
Jul 26, 2018 | Jacob Smith
Podcast: Of Books and Podcasts
Jul 25, 2018 | Josh Dougherty
How Factfulness Can Improve Your Inbound Program
Jul 23, 2018 | Polly Yakovich
How To Stand Out
Jul 17, 2018 | Jacob Smith
Blog Software: HubSpot vs. WordPress
Jul 16, 2018 | Steve Brock
Applying The Power Of Moments To Brand Experiences
Jul 13, 2018 | Jacob Smith
Podcast: million to zero
Jul 10, 2018 | Josh Dougherty
Introducing The New donorbase.com
Jul 06, 2018 | Polly Yakovich
6 Ways To Start The Week Off Right ... On Friday
Jul 05, 2018 | Josh Dougherty
Creating A Brand That Doesn't Loot'n'Leave
Jul 03, 2018 | Josh Dougherty
All The (New) Google Tools

The secret to an accelerated branding process
In this guide we unpack why a unique brand matters, how to know if your brand needs work, and the essential things you need to think about to conduct an effective branding process.

Marketing With Purpose, with Heidi Lorenzen
Heidi Lorenzen joins Josh on this episode of A Brave New Podcast to build a marketing program that achieves great things.
REACH OUT
Take the first step toward a lasting impression
Interested in learning more? We’d love the opportunity to connect. Let’s have a conversation about how ABN can support you in both building a brand that lasts and exceeding your business goals.